cul  Market Notes
  June 4, 2015

SILLY CHEAP AND REALLY GOOD
Just in time for July 4th. We have come across an amazing deal. It is for pallets only so you have to take fifty cases. Product loads out of Arvin, California but can be cross docked anywhere in the LA Market area. Product is not old and it is not storage product, this is just a fantastic deal. Two day notice is required as product is packed fresh. Great quality, photos available. Red and white and gold are also available but not at the silly cheap and really good price. So, what are we talking about? Purple (blue) creamers (C size). Take what you think you would normally pay. Got that number? Now divide it by two and you are in the ballpark. We have never seen quality this good at prices this low. These unique potatoes at this amazing price will make a great component to pack red, white and blue creamers for Independence Day sales. C’mon packers, you know you want this, don’t be shy.

THE NEW MEANING OF SPECIALTY
So you take two pieces of white endive put it in a package and you have a new specialty. You take the heart of the lettuce or celery, or change the length of your carrot and it’s a new specialty item. Got a new bag? Congratulations, it’s a new specialty item. Rarely does an item involve a product that is really new. We did it with the Rockey Rose and Red Rebel, two truly new flavor profiles and different appearance. Now we are about to do it again. Introducing our first west coast harvest of the Masquerade potato. We offered this visually uber cool item from Colorado, its seed origin, and will be loading there again this fall. Due to our SPA relationships we can quickly grow new varieties in different areas to see how they will grow. Our first California test was successful but small. We have about three pallets to offer. Loading is in Edison or can be consolidated in the LA market area and can be combined with the purple creamers mentioned above. Photo available upon request. Please contact you Culinary rep for more info. Next up, Midnight Blue!!!

OFF-SHORE AND MORE

     Yeah, you guessed it; our Off-Shore produce list is newly expanded. We used to focus only on asparagus, beans, peas and baby squash and some chili peppers. Our new list combines the best of Central and South America, along with local Florida goodies and prime specialties from around the country. Expanded selection of tomatoes, a full section of baby lettuces, citrus, fresh herbs, root vegetables and tropical fruit make it easier than ever to put together a pallet. We run LTL trucks up the east coast on Monday’s and Fridays for deliveries on Wednesday and Sunday respectively. There is now a great opportunity to load small amounts of new items you might want to add to your offerings without having to buy a pallet or ship cross country. Please check out the competitive prices on our new list. If you are not getting it, please call and ask.

NEW PRODUCE QUIZ- WHO AM I ???
I’m a popular edible in my native eastern Asia, but outside of Japan, Korea and China, you’ll mainly find me listed on not-wanted lists, such as the Alien Plant Invaders list and the FDA Med Watch Safety posting. I’m really beautiful, but it is true that my two species of woody climbing vines grow so quickly I choke out other plants. And, I admit that I contain nephrotoxins that in large doses or over time cause problems when undetected in traditional Chinese herbal remedies.   But, on the other side of the argument, my flowers are fragrant and my fruit looks rather otherworldly, like flattened sausage pods. In September and October, my long purplish shell (2-5” long) splits to reveal thick, semi-transparent flesh, with little black seeds. Insipidly sweet, you can eat me raw with lemon juice, or pureed into a cream or drink. My plant’s soft young shoots are a treat in salads. Pickle them or stuff my bitter skin with miso and chicken and deep-fry. Make my dried leaves into tea. Make sturdy baskets from my vines. Here at my Asian home, I’m a historic honey; anywhere else; I’m labeled as an infestation or an undesirable. You’re more likely to find us in Japanese literature than near your home. The five-leafed variety of my tree, sometimes called chocolate vine, can be found growing throughout the eastern U.S. as an ornamental tree (a.k.a. alien invader). My fruit is a good source of fiber and potassium as well as being antirheumatic, depurative, diuretic, stomachic and tonic.

Answer To Last Quiz….ACHIOTE……Congrats To All Winners
Call 908-789-4700 –Lisa, Mark or Richard– Fax 908-789-4702
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Culinary Specialty Produce, Inc., 2015